About
The woman behind The NAWA Method
From a small Algerian desert town to senior engineering leadership across nine countries — through collapse, rebuilding, and a quiet turning inward. This is the full story behind The NAWA Method.
"I never planned to become a guide. I planned to be an engineer and a leader — a woman who solves complex problems in high-pressure environments. And for a long time, that is exactly who I was."
From a small town far from opportunity
I was born in Algiers and raised in Bou Saada — a small desert town in Algeria, beautiful and proud, but far from every opportunity. There, the most a young woman like me could reach was substitute teaching. I understood early that if I wanted a real life, I would have to go and build it myself.
So I left. I moved to my grandmother's home in Algiers to find work, and I kept moving from there — through two civil engineering degrees, and into one of the hardest, most male-dominated industries on earth: construction and engineering.
Nine countries. One woman who refused to stay small.
My career took me across nine countries — Algeria, Germany, Austria, Dubai, Malaysia, Thailand, Morocco, Tunisia, and Canada — inside global companies that lead this industry worldwide.
I grew from site engineer to senior leadership. I led engineering teams and sales teams. I trained engineers. I managed complex, multi-million-dollar projects — including some of the most iconic structures of our time: one of the tallest towers on earth in Asia, and major metro infrastructure in North Africa. I generated over fifteen million dollars in turnover and exceeded my targets in fiercely competitive markets.
I was often the only woman in the room. Almost always the only Arab woman in the entire company.
I learned to prove my place where no one expected anything of me. To lead while being doubted. To build credibility from zero — in every new country, in a new language, inside a new culture.
And I still lead today, at senior level, inside a global industry leader.
A success story on the outside. A silent weight on the inside.
But behind the titles, I was carrying what many women carry in silence:
Chronic exhaustion — a deep fatigue no amount of sleep could touch.
Doubled burdens — motherhood interwoven with heavy professional responsibility.
A collapse — a marriage that ended and left me with nothing. No money. No home. No job. Two babies in my arms — three years old and one — and milk and diapers taken on credit at my cousin's store, in the same small town I had once left to build my life.
The challenge of standing firm — being the anchor for children who needed stability, while I was still learning how to stand again myself.
I rebuilt from zero. Not with luck — with the same discipline, strategy, and refusal to stay down that had carried me across nine countries. I climbed back into leadership. I immigrated. I started again. And I rose higher than before.
The diagnosis: decoding the patterns
In primary school, I was at the top of my class. My grades were excellent, and the teachers wrote on every report card: "An excellent student academically.. but she moves and talks too much." That last sentence was the only one anyone saw. I was punished for moving and talking — not praised for my results — and judged throughout my childhood for something I had no control over. No one knew then that it had a name: ADHD.
I grew up in a culture where neurological difference is still wrapped in silence and fear — where a mother is afraid her child will be labeled "crazy," and where countless children grow up undiagnosed and misunderstood. I was one of them.
So when my son was diagnosed with autism, fate had placed me in Malaysia — a country advanced in this field — and my son received a real diagnosis at a very early age. I waited for no one: I enrolled in courses, learned ABA therapy, studied child behavior and communication — because I believe no one understands a child and stands beside them like their mother.
What I lived as a misunderstood child, my children will never live. My children live with autism, ADHD, and anxiety — but they are understood, supported, and fully seen. And everything I learned for them, I now carry to every mother who walks through this door.
When the engineer's mind turns inward
What changed my life was not motivation. It was not a single course or a certification. It was understanding.
The same strategic mind I had spent years sharpening in engineering and leadership turned inward. I started studying patterns — not in systems and structures, but in people. In women. In the way we carry inherited beliefs about what we are allowed to want, how we are allowed to rest, what kind of mother we should be, what kind of professional we are allowed to become.
I read deeply. I studied emotional patterns, parenting, the body, identity, career psychology, financial independence, self-worth, and the invisible rules women live by without ever being told they can question them.
And I noticed something most coaching spaces miss: a woman's life cannot be separated into pieces. Her emotional state shapes her motherhood. Her motherhood shapes her work. Her relationship with her body shapes her confidence. Her confidence shapes her earning. Everything is connected.
NAWA came from that understanding.
I built it because I needed a space like it and could not find one. Not a therapy office. Not a motivational event. Not a beauty brand. Not a business course. Something that looked at the whole woman, with honesty and without performance.
That is what The NAWA Method is. And that is what I offer to every woman who walks through this door.
- Lived experience, not theory alone. Every part of this work comes from something I have personally carried, questioned, and understood.
- An engineering and leadership background. Twenty years solving complex problems, leading teams, and managing multi-million-dollar projects across nine countries — now applied to the architecture of a woman's real life.
- Deep understanding of motherhood, immigration, divorce, burnout, ADHD, and starting again. Not from reading about them. From living through them.
- A practical, structured mind combined with emotional intelligence. I do not give vague encouragement. I help you see what is happening and build from there.
- A whole-life approach instead of one-topic coaching. Your emotions, your body, your motherhood, your work, and your direction — together.
Trained, certified, and self-taught
My engineering degrees were only the beginning. Across three continents — from Austria to Malaysia, from Dubai to Morocco — I was trained and certified by European industry leaders in project management, contract management, strategic pricing, high-rise construction, and sales leadership.
And beyond every certificate: I am profoundly self-taught. Everything I could not be given, I learned on my own.